ad_serving_optimization_status.proto 2.1 KB

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  1. // Copyright 2022 Google LLC
  2. //
  3. // Licensed under the Apache License, Version 2.0 (the "License");
  4. // you may not use this file except in compliance with the License.
  5. // You may obtain a copy of the License at
  6. //
  7. // http://www.apache.org/licenses/LICENSE-2.0
  8. //
  9. // Unless required by applicable law or agreed to in writing, software
  10. // distributed under the License is distributed on an "AS IS" BASIS,
  11. // WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied.
  12. // See the License for the specific language governing permissions and
  13. // limitations under the License.
  14. syntax = "proto3";
  15. package google.ads.googleads.v11.enums;
  16. option csharp_namespace = "Google.Ads.GoogleAds.V11.Enums";
  17. option go_package = "google.golang.org/genproto/googleapis/ads/googleads/v11/enums;enums";
  18. option java_multiple_files = true;
  19. option java_outer_classname = "AdServingOptimizationStatusProto";
  20. option java_package = "com.google.ads.googleads.v11.enums";
  21. option objc_class_prefix = "GAA";
  22. option php_namespace = "Google\\Ads\\GoogleAds\\V11\\Enums";
  23. option ruby_package = "Google::Ads::GoogleAds::V11::Enums";
  24. // Proto file describing ad serving statuses.
  25. // Possible ad serving statuses of a campaign.
  26. message AdServingOptimizationStatusEnum {
  27. // Enum describing possible serving statuses.
  28. enum AdServingOptimizationStatus {
  29. // No value has been specified.
  30. UNSPECIFIED = 0;
  31. // The received value is not known in this version.
  32. //
  33. // This is a response-only value.
  34. UNKNOWN = 1;
  35. // Ad serving is optimized based on CTR for the campaign.
  36. OPTIMIZE = 2;
  37. // Ad serving is optimized based on CTR * Conversion for the campaign. If
  38. // the campaign is not in the conversion optimizer bidding strategy, it will
  39. // default to OPTIMIZED.
  40. CONVERSION_OPTIMIZE = 3;
  41. // Ads are rotated evenly for 90 days, then optimized for clicks.
  42. ROTATE = 4;
  43. // Show lower performing ads more evenly with higher performing ads, and do
  44. // not optimize.
  45. ROTATE_INDEFINITELY = 5;
  46. // Ad serving optimization status is not available.
  47. UNAVAILABLE = 6;
  48. }
  49. }