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- // Copyright 2022 Google LLC
- //
- // Licensed under the Apache License, Version 2.0 (the "License");
- // you may not use this file except in compliance with the License.
- // You may obtain a copy of the License at
- //
- // http://www.apache.org/licenses/LICENSE-2.0
- //
- // Unless required by applicable law or agreed to in writing, software
- // distributed under the License is distributed on an "AS IS" BASIS,
- // WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied.
- // See the License for the specific language governing permissions and
- // limitations under the License.
- syntax = "proto3";
- package google.ads.googleads.v10.enums;
- option csharp_namespace = "Google.Ads.GoogleAds.V10.Enums";
- option go_package = "google.golang.org/genproto/googleapis/ads/googleads/v10/enums;enums";
- option java_multiple_files = true;
- option java_outer_classname = "ExperimentMetricProto";
- option java_package = "com.google.ads.googleads.v10.enums";
- option objc_class_prefix = "GAA";
- option php_namespace = "Google\\Ads\\GoogleAds\\V10\\Enums";
- option ruby_package = "Google::Ads::GoogleAds::V10::Enums";
- // Proto file describing experiment metric.
- // Container for enum describing the type of experiment metric.
- message ExperimentMetricEnum {
- // The type of experiment metric.
- enum ExperimentMetric {
- // Not specified.
- UNSPECIFIED = 0;
- // The value is unknown in this version.
- UNKNOWN = 1;
- // The goal of the experiment is clicks.
- CLICKS = 2;
- // The goal of the experiment is impressions.
- IMPRESSIONS = 3;
- // The goal of the experiment is cost.
- COST = 4;
- // The goal of the experiment is conversion rate.
- CONVERSIONS_PER_INTERACTION_RATE = 5;
- // The goal of the experiment is cost per conversion.
- COST_PER_CONVERSION = 6;
- // The goal of the experiment is conversion value per cost.
- CONVERSIONS_VALUE_PER_COST = 7;
- // The goal of the experiment is avg cpc.
- AVERAGE_CPC = 8;
- // The goal of the experiment is ctr.
- CTR = 9;
- // The goal of the experiment is incremental conversions.
- INCREMENTAL_CONVERSIONS = 10;
- // The goal of the experiment is completed video views.
- COMPLETED_VIDEO_VIEWS = 11;
- // The goal of the experiment is custom algorithms.
- CUSTOM_ALGORITHMS = 12;
- // The goal of the experiment is conversions.
- CONVERSIONS = 13;
- // The goal of the experiment is conversion value.
- CONVERSION_VALUE = 14;
- }
- }
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